Why is everything blue? In study after study, across all countries, the majority of men and women prefer blue. It is also associated with trust and loyalty. And when you compare two screens with different web browsers, the blues will look most alike. For more information on why blue, here is a really interesting article: Wired article on colour and the internet Another interesting article on Blue and the Internet What is your favourite colour? How would you use it on a website or in an app, or for a logo? Please comment below....